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Know thy enemy.
An exploration of the Hero archetype and the power of belief. The Hero's journey is one we all understand. From Luke Skywalker battling...
Michael Lipe
Jan 8, 20243 min read


The power of screenplay
The unexpected similarities with brand strategy. Have you ever considered the common ground between writing a compelling screenplay and...
Michael Lipe
Dec 9, 20233 min read


What to do if your performance review doesn't "twinkle."
Remember that scene in Christmas Vacation where Clark Griswold flips the switch on his epic light display, only to have his father-in-law...
Michael Lipe
Dec 4, 20232 min read
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